The avenue Montaigne is the other temple to high fashion in Paris, after the rue St Honoré. Wider and quieter than the rue St Honoré, it is home to all the major fashion houses and forms one side of the the famous ‘Golden Triangle’ (the other two being avenue Georges V and the Champs Elysées).
I prefer a stroll down this avenue if I want to look at high fashion. It runs from the Champs Elysées down to the river, and is less crowded and more fun to window shop (or really shop if you want!) It’s also home to the famous Plaza Athenée Hotel, where Mata Hari was arrested in 1917 – Marlene Dietrich lived opposite at No. 12, her apartment overlooking the room where she had stayed with her lover Jean Gabin.
I ended my walk with a visit to the studio of Yves St Laurent, nearby at 5 avenue Marceau. The Fondation Pierre Bergé is open for temporary exhibitions, but to see the studio you have to book a guided visit, and they sell out in advance so don’t leave it to the last minute! It was very special to be able to see the studio where St Laurent created so many of his iconic designs. Photos are not allowed inside, so check out their website. I can really recommend this visit, it lasts 90 minutes and provides a fascinating insight into his life and work.
- avenue Montaigne, 75008 Paris
- Fondation Pierre Bergé, 5 avenue Marceau, 75116 Paris. Metro for both: Pont de l’Alma